REFERABILITY

“Excellent service is not what you believe it to be, it’s what your customer perceives it to be. And tells others.” — Jeffrey Gitomer

“Profit in business comes from repeat customers, customers that boast about your project or service, and that bring friends with them.” — W. Edwards Deming

“Don’t concentrate on making a lot of money, but rather on becoming the type of person people want to do business with.” — Patricia Fripp

“If you roll out the red carpet for a billionaire, they won’t even notice it. If you roll out the red carpet for a millionaire, they expect it. If you roll out the red carpet for a thousandaire, they appreciate it. If you roll out the red carpet for a hundredaire, they tell everybody they know.” — Patricia Fripp

Aaron Feuerstein’s Malden Mills

I was privileged to share a platform this Monday morning with an entirely different kind of leader. I wish the heads of credit card operations in some of our major banks would take a look at this CEO, Aaron Feuerstein, in a 60 Minutes video. And to hear him on Monday describe in the simplest terms why good corporate citizenship must be rooted in a sense of personal values.

Not being illegal is nowhere near close enough.

Charles H.Green